The interior of KaDeWe’s new customer service area designed by Vanessa Heepen in collaboration with Claire Wildenhues. For more than 100 years, the area on the 5th floor was the traditional “Silberterrasse” restaurant of the house. As an homage to the architectural zeitgeist of the Silberterrasse, the wood-paneled rooms of old Charlottenburg are transported into modernity. Contemporary creators such as the director Luca Guadagnino, the sculptor Constantin Brancusi, the French designer Charlotte Perriand, the designer Shiro Kuramata and Hildegard Knef are inspiring sources for the two designers.
The new face of the customer service moves away from static, dark and heavy to light, dynamic and open. The curved oak lamella wall and organically shaped glass lights lead visitors to the new area from the hallway. A material language inspired by Milan opens up into 3 visually divided areas. The clear order of the lamella wall in the customer service area is replaced by a playful design language in the lounge and merges into a sculptural hospitality area. The central information counter consists of two elements, which differ in shape and material. The different elements symbolize a spatial transition.
During the day semi-transparent net curtain separates the lounge from the busy customer service. In the evening an opaque curtain in azure blue unites the gastronomy and lounge into one exclusive area. Connected to this is the access to the terrace, which has also been redesigned with a wild, green grass balustrade, shell limestone facade and hot-dip galvanized furniture.
Two individual seating elements emerged from the created interior: 'Taramon' and 'Lucablu'. Taramon, a chaiselongue made of quilted pistacchio green upholstery, brown smoked glass and a concrete base, designed for a short stay in the customer service. The significant quilting of the seat surface is repeated in a bench on hallway level to indicate the barrier-free access. In the lounge, the Lucablu sofa in rich light blue is the essential component for this area ́s design. All materials from Taramon can be found in an individually shaped way for Lucablu. A collection of additional furniture and accessories complementes the visual language.
Year completed: 2020
Production by: Bontempo
Scope: Spatial Design, Interior Design, Bespoke Furniture, Retail